Why has top blogger Chris Brogan suddenly gone old school?

Have you seen his recent posts? Each has an awesome vintage photo as an anchor.

I’ve always loved reading (and writing) blog posts that are accompanied by a relevant photo. Just look around this blog; virtually every post I’ve made has a photo or image to anchor it.

The photos help catch your attention, set the mood, and/or make a point. It’s precisely because I really like reading blog posts with great images that I became inspired to do the same. I’ve always found it worth the time and energy to find the right photo for each post. It’s more than the “icing on the cake” – the images become an integral part of the message.

You don’t have to be a great photographer to do this. In fact, you don’t have to be a photographer at all. There’s a great abundance of images being shared by thousands (tens of thousands? hundreds of thousands?) of people by way of Creative Commons licensing and awesome photo sharing sites like Flickr.

This new angle Chris Brogan is using, at least for a series of posts, is very interesting because the photos are really fantastic old photos yet they serve to support the point he’s making in each post. Chris blogs about cutting edge thinking in social media, but it’s always based on timeless human interaction themes, and these old photos really help tie that overarching theme in nicely. Well done.

Oh, and if you want to check out some really great vintage photos like the one I used in this post, go to Vintage Collective’s photo stream on Flickr:

Vintage portrait photography

Vintage storefronts

On the road

A working man’s blues

Here are a couple of Chris Brogan’s recent posts featuring great vintage photography:

How to convert traffic to a sale

How to grow traffic to your blog

Photo credits: all photos on this post vintagecollective