We’re a working band

KEITH RICHARD10The Rolling Stones have longevity. Fifty years as one of the world’s most popular rock acts.

So, there’s plenty of nostalgia to be unleashed – and that was evident in their recent “One More Shot” tour that celebrated their history and their unique milestone.

But, the secret to their longevity, energy, and the excitement that surrounds them doesn’t come from looking back. It comes from looking ahead.

Mick Jagger is notoriously anti-nostalgic. It’s boring. That’s what happened yesterday. What’s more interesting is what are we going to do tomorrow. That forward looking perspective is key to, well, looking forward.

Beyond that attitude, the band is continuously fueled by creativity. Not only creating new shows, new types of tours, and new experiences for their audiences. But also by creating new music.

As Keith Richards would tell you, “We’re a working band.” And it’s that attitude – the desire and commitment to creating new stuff – that is rocket fuel for forward momentum.

Don’t rest on your laurels. Ever. Keep creating new stuff. Always.

It doesn’t matter if you’re new stuff doesn’t top the charts. What matters is the energy you get from creating it and putting it out into the world.

Photo credit: Alaine Maigre

Talent plus effort

Talent is important, and not to be underrated.

But, it’s not enough.

Talent shows capability and capacity. Talent shows competence and skill. Talent shows aptitude, but it doesn’t show attitude.

Caring matters. And that’s where effort comes in.

When we’re good at something, we have talent. When we care about something, we deliver. And while talent matters, enthusiasm is crucial (and can even beat out “just” talent pretty effectively).

Enthusiasm converts to effort, and effort matters. Really wanting to succeed. Really committing to delivering. Really making sure that the talent is applied.

Talent plus effort produces amazing results.

Photo credit: Or Hiltch

Picking teams

Sanjoy Ray leads an IT Innovation team at one of the largest pharmaceutical companies in the world. The team’s projects are ambitious, risky, and by definition, upsetting to the entire organization. It’s their job to rock the boat by introducing new technologies that change the way things are done.

The teams that form around each initiative are dynamic, with members enlisted from various parts of the organization. They are established, work hard toward their goals, and then are disbanded as innovations ultimately become a part of standard operations. Establishing and running these teams is a huge element to getting this work done. Doing it right is a critical success factor.

Sanjoy’s insight here is useful for all of us – pick teams based on enthusiasm for the task. When faced with a choice between bringing the most skilled and experienced person or the most enthusiastic person onto the team, go with enthusiasm. As Ray explains:

This approach has led to extraordinary performance and commitment, even under challenging conditions, solely because all involved have outperformed in ways which were driven largely by their sheer excitement about the experiment.

I couldn’t agree more. Enthusiasm can make all the difference in the world.

Photo credit: jankintza_ikastola

Enthusiasm

If there is a secret to success, it’s probably enthusiasm.

It’s easy to be enthusiastic when things are going well. And it’s contagious when those around you are enthusiastic.

But the real key is to be excited about the work, the goal, and the outcome you envision all throughout the project – particularly the part where the work is not very exciting in and of itself. Particularly when the work is hard or boring. Particularly when the project has gone off track and corrective action is needed. That’s when a single person’s enthusiasm can (and often does) carry the entire team.

Never underestimate the power of enthusiasm. And do everything you can to cultivate it.

Photo credit: Starmama