So, there’s plenty of nostalgia to be unleashed – and that was evident in their recent “One More Shot” tour that celebrated their history and their unique milestone.
But, the secret to their longevity, energy, and the excitement that surrounds them doesn’t come from looking back. It comes from looking ahead.
Mick Jagger is notoriously anti-nostalgic. It’s boring. That’s what happened yesterday. What’s more interesting is what are we going to do tomorrow. That forward looking perspective is key to, well, looking forward.
Beyond that attitude, the band is continuously fueled by creativity. Not only creating new shows, new types of tours, and new experiences for their audiences. But also by creating new music.
As Keith Richards would tell you, “We’re a working band.” And it’s that attitude – the desire and commitment to creating new stuff – that is rocket fuel for forward momentum.
Don’t rest on your laurels. Ever. Keep creating new stuff. Always.
It doesn’t matter if you’re new stuff doesn’t top the charts. What matters is the energy you get from creating it and putting it out into the world.
Photo credit: Alaine Maigre